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Imagine having a University of Wisconsin–Madison bachelor’s degree

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What would a degree from UW–Madison mean to you?

Gain skills and understanding to attract, motivate and develop the right employees to set organizations up for success. You’ll learn to analyze compensation strategies, staffing techniques, labor and employment relations challenges, negotiation tactics and develop work systems that improve employee performance.

Fall 2026

Deadline for start 1: 07/15/26 Deadline for start 2: 09/15/26

Tuition

Resident & nonresident: $500 per credit

No segregated fees, but other fees may apply.

Credits

120 undergraduate credits

Modality

Online

View program

Learn the communication, collaboration and planning skills you’ll need to succeed in any leadership role. You’ll learn to develop performance-maximizing team structures and systems as well as diagnose and resolve problems, so you’re able to maximize your organization’s competitive edge and ensure its long-term success.

Fall 2026

Application deadline for start 1: 07/15/26 Application deadline for start 2: 09/15/26

Tuition

Resident & nonresident:
$500 per credit

No segregated fees, but other fees may apply.

Credits

120 undergraduate credits

Modality

Online

View program

Increase your ability to collaborate with a team and create successful marketing plans that address your industry’s needs. You’ll also learn to place, distribute, price and promote products and services; analyze market segments; leverage relevant sources and apply analytical rigor to decision making.

Fall 2026

Application deadline for start 1: 07/15/26 Application deadline for start 2: 09/15/26

Tuition

Resident/nonresident:
$500 per credit

No segregated fees, but other fees may apply.

Credits

120 undergraduate credits

Modality

Online

View program

Explore more about UW-Madison Online

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We’re committed to increasing access to a UW–Madison education and providing value and support to our students.

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Get organized with our handy list of all the things you will need before you start your application.

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You’ve got questions and we have answers. Learn about admissions, application processes, career services and more.

Admissions considerations to get you started

To be considered for UW–Madison Online you must be a transfer or reentry student and have 12 or more transferable credit hours of college-level work.

A transfer student is anyone who has attended or is currently attending another college or university after graduating from high school, and wants to enroll in an online undergraduate degree program at UW–Madison.

A returning student is someone who previously attended UW–Madison as an undergraduate and would like to complete their first bachelor’s degree. Reentry students have not been enrolled in courses for a semester or more.

UW–Madison by the numbers

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in top public schools in the U.S.

U.S. News & World Report, 2026

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in public undergraduate business programs

U.S. News & World Report, 2026

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in public undergraduate management programs

U.S. News & World Report, 2026

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in undergraduate marketing programs

U.S. News & World Report, 2026

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corporate employment partners across the globe through the Wisconsin School of Business

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Badger alumni across the U.S. and around the world


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